Strategy meets action.
Knowledge meets effective execution.
Mindset meets momentum.
Spiritual growth meets tangible results.
These are just a few of the things I believe in. I also believe that building financial abundance is simply a step towards living the life you’ve always imagined.
I’m Brad Cassidy. Peak performance coach, investor, speaker, son, husband and (soon to be) father.
And I’m so glad you’ve found my corner of the web. A space dedicated to helping you be the best you that you can be.
I never started out on this journey ever thinking that I’d be here, sharing with you how I can help you transform your life.
But I know through my experiences and my journey, my many mistakes and my successes, I can help you.
I truly believe this is my purpose.
I think that your purpose is not just something that you wake up with one day. It’s not necessarily something you’re born with. For me purpose is something that has been a discovery. Something that has developed over time and right now I know that my purpose is sharing information, strategies and my experiences with you.
That’s why I set this website up, that is why I do what I do.
Let’s back up a bit, how did I get here?
Growing up, I remember seeing people who were healthy, happy and full of joy whereas others weren’t. I wondered why. What was the magic ingredient that brought health and happiness into people’s lives?
Naively, I thought money was the answer. The magic ingredient. The one thing that could solve all problems. I believed that creating financial success meant my family and I could be happy, healthy and joyful.
This is where my story truly begins.
I began my working life as an electrician. The trade took me to many construction sites where I saw just how much money was in real estate. I saw the opportunity I had been waiting for. This was how I was going to build my fortune, and ultimately, ensure a life of happiness. Ha! How little I knew.
Fast forward six years. I’d put my life on hold, followed some bad advice and unknowingly built a dangerously unstable portfolio of nine properties before the age of 30. It was only a matter of time before it all fell apart and I lost almost everything (including my relationship and my health). In fact I was now worth approximately negative $180,000.
I had mountains of repayments, millions of dollars of debt hanging over my head, and the banks putting pressure on me. The extreme stress manifested in illness, followed by me being admitted to hospital.
I’d done a complete 180 on what I’d actually wanted to achieve: health, wealth and happiness. I’d gone backwards. I wasn’t joyous, couldn’t look after myself and my parents, and was stressed all the time. The irony was, what I thought was the answer to all my problems was actually causing them.
I remember leaving the hospital and then going to visit my parents. My mum looked at me, hugged me and said tearfully, “Brad, I just want you to be happy and healthy. That’s it.”
This flicked a switch in my brain and was a significant moment in my life – everything shifted. It made me re-evaluate the choices I was making. It stoked my curiosity. It made me wonder how people were building financial success whilst also living healthy and happy lives. I’d certainly learnt that action without strategy or knowledge wasn’t going to cut it.
This conversation with my mum led to a journey of self discovery. I searched long and wide for answers. I learnt from some of the biggest spiritual, business, investment and personal development leaders in the world. I’ve learnt about finance and how to build wealth. About health and how to build your best body. How to effectively execute. How to communicate properly. How to get the best performance out of others and myself.
My unending curiosity led to leaps in my career, getting promotion after promotion within the company I worked for. From starting as an electrician, to becoming a business improvement specialist, all the way to leading the strategic business planning process from the senior executive level down within a multinational company.
I’ve now taken all that knowledge and experience and implemented it in my own life. (And now I want to share it with you.)
But it wasn’t just my career that flourished. The course of my health was rapidly turned around. I went from being mentally and physically burnt out, with stomach ulcers and no energy, to being the healthiest I have ever been – even becoming the 2015 AsiaPacific International natural fitness model champion.
Not only is my health and fitness the best it’s ever been, my personal transformation has also meant that I’ve been able to attract my soul partner. I know now that I would never have been able to attract her unless I’d done the work on myself first. Now I’m happy to say that I’ve married my soul partner and we’re really excited to soon extend our family with twins!
I don’t say any of this to be boastful or to show off. None of the things that I have achieved in my life are out of reach. My vision is to enable this lifestyle of choice for you. I genuinely believe that with the right knowledge, strategy, mindset, skills, tools and support, it is possible for anyone.
You deserve to live a phenomenal life. You deserve to make decisions based on want to rather than have to. You deserve health, happiness and out-and-out joy.
Some extra, bite-sized bits about me :
- I now have a multimillion dollar portfolio. One that has been built on solid research, knowledge and strategy.
- I often say to my students, I’m always ‘under construction’. Constantly learning, testing, measuring, evolving and applying knowledge & skills to progress all areas of life.
- I’m a Certified Business Improvement Coach, Performance Consultant and Strategic business planning and execution specialist.
- I’m a health and fitness coach and compete in natural fitness model competitions.
When I’m not speaking, coaching or researching my next property deal you’ll probably find me reconnecting with nature and going on beautiful hikes with my wife.
If you’d like to hear more from me, just pop your name and email in. I’ll be sending you exclusive insights, information and experiences that I only ever share via email.
As always, contribute passionately, love deeply and live authentically.
– Brad
